FILM "CYSTINOSE"

A global sustainability campaign that sets off a domino chain reaction. First as a film at the IFA. We are implementing the creative central idea together with the Swedish directing duo "alphabetical order" and the Posthouse Sunday Digital: for us, an exciting project with short coordination and long rendering times. The film became the global guiding idea for the launch of GTI technology at BOSCH Hausgeräte. In addition, TV adaptations were created for Australia and Russia, among others, as well as lots of country adaptations, mailings and POS material.